factory watch
Cangzhou Seasher Fishing Tackle: a 400,000-rod-a-year factory in Hebei's tackle belt
Company Overview
Cangzhou Seasher Fishing Tackle Co., Ltd. (also known as Cangzhou Xishe Fishing Tackle Co., Ltd.) is a fishing rod manufacturer based in Suning County, Cangzhou, Hebei Province — part of the dense rod- and tackle-making belt of northern China. The company was established in 2012 and operates as a registered manufacturer-exhibitor at the China Fish Show, with a production capacity of up to 400,000 rods per year.
Seasher is a full-spectrum rod factory: it designs, blanks, and assembles rods in-house, serving both OEM buyers and its own product series. The factory occupies roughly 6,000 square meters and employs about 80 workers, with annual turnover of approximately USD 3 million, almost all of it export revenue.
Products
The company’s core output is fishing rods, built in both carbon fiber and glass fiber constructions. Its catalog runs as model series (XS-1001 upward), covering:
- Spinning rods for freshwater and inshore saltwater use
- Casting rods for bass and general freshwater fishing
- Telescopic and multi-section travel rods
- OEM/ODM rods built to buyer specifications, from blank to finished rod
As a contract manufacturer, Seasher can deliver rods with custom lengths, actions, power ratings, and cosmetic finishes, which makes it a workable supply partner for mid-tier brands that need flexible batch sizes without building their own rod line.
Export & Markets
Seasher holds an import/export permit and derives its business almost entirely from overseas buyers. Its main export markets are:
- Malaysia
- Brazil
- Poland
- Finland
The company communicates in English and has more than a decade of export experience, positioning it as an established supplier for importers in Southeast Asia, South America, and Northern and Eastern Europe.
Verification Notes
- Official website xisheyuju.com responds and identifies the company as Cangzhou Xishe Fishing Tackle Co., Ltd.; the site carries a valid Hebei ICP filing matching the Cangzhou location.
- Company details (founding year, staff, plant area, capacity, turnover, export markets) come from the China Fish Show exhibitor directory, where the company registers as a Manufacturer.
- The factory is part of the Cangzhou rod cluster, one of China’s established centers for mid-market carbon and glass rod production.
Contact
- Company: Cangzhou Seasher Fishing Tackle Co., Ltd. (Cangzhou Xishe Fishing Tackle Co., Ltd.)
- Address: Suning County, Cangzhou, Hebei Province, China (postal code 062350)
- Phone: +86 317-5064988
- Email: xisheyuju@163.com
- Website: www.xisheyuju.com
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